Marketing Analytics Vice President - Card Data Analytics
Company: JPMorganChase
Location: Wilmington
Posted on: April 2, 2026
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Job Description:
Description Join our Card Data & Analytics Team as a Quant
Analytics Vice President and play a pivotal role in shaping the
future of our credit card business. This position offers
significant career growth, skill development, and the opportunity
to drive impactful business decisions through advanced marketing
analytics. You’ll collaborate with talented colleagues and
contribute to innovative solutions that enhance customer engagement
and business performance. As the Quant Analytics Vice President,
you will lead the delivery of analytics and insights to inform
strategies and drive critical business decisions related to digital
marketing, customer journeys, segmentation, and targeting. You will
work closely with cross-functional teams, leverage data from large
SQL and AWS databases, and communicate findings to stakeholders to
translate insights into measurable actions. You will partner across
the credit card organization to understand business needs, create
solutions, and champion analytics best practices. Your leadership
will support long-term data models and facilitate holistic,
cross-functional learning, ensuring high data quality and reduced
redundancy. You will have the opportunity to collaborate with
analytic and non-analytic groups, influence marketing strategy and
investment decisions, and drive the adoption of best practices in
data and analytics. This role is ideal for an innovative leader who
thrives in a dynamic environment and is passionate about leveraging
data to deliver measurable business outcomes. Job responsibilities
Establish and foster partnerships across the organization to
understand marketing objectives and business requirements Lead the
creation and execution of solutions to pull and combine data from
multiple sources for digital analytics, campaign measurement, and
reporting Analyze customer journeys, digital engagement, and
campaign performance to identify actionable insights Develop and
implement customer segmentation and targeting strategies to
optimize marketing effectiveness Communicate insights to senior
leaders via written and oral presentations, influencing marketing
strategy and investment decisions Collaborate with analytic and
non-analytic groups to facilitate holistic, cross-functional
learning Champion data and analytics best practices across the
marketing organization Translate business needs into data models
supporting long-term marketing solutions Facilitate the creation of
data models using best practices to ensure high data quality and
reduced redundancy Required qualifications, capabilities, and
skills Master’s degree in a relevant quantitative field (e.g.,
Statistics, Economics, Marketing Analytics, Mathematics,
Engineering, Computer Science, or related fields) 6 of industry
experience in marketing analytics roles (e.g., digital analytics,
campaign measurement, customer insights) 6 years of work experience
across a broad range of analytics platforms, languages, and tools
(Snowflake, Alteryx, SAS, Tableau, Python, Excel Pivot, etc.);
hands-on experience using big data platforms required Strong
communication skills with the ability to convey complex information
in an understandable, compelling, and persuasive manner to business
partners Innovative thinking capability to help internal clients
define marketing problems, create solutions, and execute
implementation Expert knowledge in quantitative methods for
marketing analytics, including customer segmentation, targeting,
and digital analytics Preferred qualifications, capabilities, and
skills Financial services experience, especially in credit card
marketing analytics Experience with digital marketing platforms,
web analytics, and campaign attribution modeling
Keywords: JPMorganChase, Jacksonville , Marketing Analytics Vice President - Card Data Analytics, PR / Public Relations , Wilmington, North Carolina